The Story

We raise it. We cook it. We sell it.

Chef & Rancher Market is our butcher shop, right next to the restaurant. It is where the whole program comes together.

Rancher Larry Ludeke and his wife Beth at the ranch
The whole animal

Not just the steakhouse cuts.

Everything in the case comes off the same animals we raise, breed, and process ourselves. The program was built from the genetics up by Chef Austin Simmons and rancher Larry Ludeke. That means the whole animal. Ground and roasts. Sausages and hot dogs. Offal and byproduct. Alongside Texas pork, Texas lamb, and goods from the ranching partners we trust.

Why we do it

We cut out the middlemen.

For too long, the margin on good beef went to packers, distributors, and middlemen who never raised, cooked, or taught a thing. We cut them out. When you buy here, that value goes back to the ranch and the people doing the work.

The Chef and Rancher team with their Charolais cattle at sunset
Made in-house

Every part of it.

Our tallow line is made in-house by Larry's wife Beth and their daughter. Cooking fat, soap, candles, and lotion. Nothing on the animal goes to waste.

Come see the whole animal. We will show you every part of it.